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Some words of wisdom from Steve Jobs….

August 25, 2011

I got an email from one of my school buddies and thought it would be a good idea to share the same here…as we all entrepreneurs have to learn from Steve. He had survived many downs and created many ups…kudos to the visionary

“Your time is limited, so don’t waste it living someone else’s life. Don’t
be trapped by dogma — which is living with the results of other people’s
thinking. Don’t let the noise of others’ opinions drown out your own inner
voice. And most important, have the courage to follow your heart and
intuition. They somehow already know what you truly want to become.
Everything else is secondary.” [Stanford commencement speech, June

I think if you do something and it turns out pretty good, then you should go
do something else wonderful, not dwell on it for too long. Just figure out
what’s next.” [NBC Nightly News, May 2006]

“Your work is going to fill a large part of your life, and the only way to
be truly satisfied is to do what you believe is great work. And the only way
to do great work is to love what you do. If you haven’t found it yet, keep
looking. Don’t settle. As with all matters of the heart, you’ll know when
you find it. And, like any great relationship, it just gets better and
better as the years roll on. So keep looking until you find it. Don’t
settle.” [Stanford commencement speech, June
“You can’t connect the dots looking forward; you can only connect them
looking backwards. So you have to trust that the dots will somehow connect
in your future. You have to trust in something — your gut, destiny, life,
karma, whatever. This approach has never let me down, and it has made all
the difference in my life.” [Stanford commencement speech, June

“The system is that there is no system. That doesn’t mean we don’t have
process. Apple is a very disciplined company, and we have great processes.
But that’s not what it’s about. Process makes you more efficient.

“But innovation comes from people meeting up in the hallways or calling each
other at 10:30 at night with a new idea, or because they realized something
that shoots holes in how we’ve been thinking about a problem. It’s ad hoc
meetings of six people called by someone who thinks he has figured out the
coolest new thing ever and who wants to know what other people think of his

“And it comes from saying no to 1,000 things to make sure we don’t get on
the wrong track or try to do too much. We’re always thinking about new
markets we could enter, but it’s only by saying no that you can concentrate
on the things that are really important. [BusinessWeek, Oct. 12,


“The problem with the Internet startup craze isn’t that too many people are
starting companies; it’s that too many people aren’t sticking with it.
That’s somewhat understandable, because there are many moments that are
filled with despair and agony, when you have to fire people and cancel
things and deal with very difficult situations. That’s when you find out who
you are and what your values are.

“So when these people sell out, even though they get fabulously rich,
they’re gypping themselves out of one of the potentially most rewarding
experiences of their unfolding lives. Without it, they may never know their
values or how to keep their newfound wealth in perspective.” [Fortune, Jan.
24, 2000<>

“You know, my main reaction to this money thing is that it’s humorous, all
the attention to it, because it’s hardly the most insightful or valuable
thing that’s happened to me.” [Playboy, Feb. 1,

“I don’t think I’ve ever worked so hard on something, but working on
Macintosh was the neatest experience of my life. Almost everyone who worked
on it will say that. None of us wanted to release it at the end. It was as
though we knew that once it was out of our hands, it wouldn’t be ours
anymore. When we finally presented it at the shareholders’ meeting, everyone
in the auditorium gave it a five-minute ovation. What was incredible to me
was that I could see the Mac team in the first few rows. It was as though
none of us could believe we’d actually finished it. Everyone started
crying.” [Playboy, Feb. 1,

“Design is a funny word. Some people think design means how it looks. But of
course, if you dig deeper, it’s really how it works. The design of the Mac
wasn’t what it looked like, although that was part of it. Primarily, it was
how it worked. To design something really well, you have to get it. You have
to really grok what it’s all about. It takes a passionate commitment to
really thoroughly understand something, chew it up, not just quickly swallow
it. Most people don’t take the time to do that.

“Creativity is just connecting things. When you ask creative people how they
did something, they feel a little guilty because they didn’t really do it,
they just saw something. It seemed obvious to them after a while. That’s
because they were able to connect experiences they’ve had and synthesize new
things. And the reason they were able to do that was that they’ve had more
experiences or they have thought more about their experiences than other

“Unfortunately, that’s too rare a commodity. A lot of people in our industry
haven’t had very diverse experiences. So they don’t have enough dots to
connect, and they end up with very linear solutions without a broad
perspective on the problem. The broader one’s understanding of the human
experience, the better design we will have. [Wired, February

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